OMNIACTIVE LAUNCHES HOT NEW B2C WEBSITE— CAPSIMAX.COM

OMNIACTIVE LAUNCHES HOT NEW B2C WEBSITE— CAPSIMAX.COM

OmniActive Health Technologies launched Capsimax.com, a B2C website designed to educate consumers about the red hot benefits of proprietary Capsimax Capsicum Extract and the science surrounding one of the hottest staple ingredients on the market–capsaicinoids (>>Health Benefits). The website highlights topics such as clinical research supporting capsaicinoids and body composition, lipolysis, thermogenesis and metabolism and Capsimax specific research and benefits (>>The Capsimax Difference).

“Award-winning, category-creating Capsimax is concentrated highly-active, natural capsicum extract from red hot chili peppers that delivers all of the heat of capsaicin without the burn,” stated Lynda Doyle, VP, Global Marketing, OmniActive. “In an effort to further support our customers who formulate with Capsimax, we developed Capsimax.com so that they could expand their reach to their customers who demand natural, stimulant-free, scientifically-backed ingredients in their weight management, sports nutrition and healthy lifestyle products.”

Made with patented OmniBead technology, Capsimax is a concentrated highly active, natural capsicum extract from red hot chili peppers encapsulated in a controlled-release coating. Capsimax delivers effective levels of capsaicinoids without the oral and gastric burning sensation of unprotected red hot peppers. A natural, non-stimulant dietary ingredient, Capsimax is available in hundreds of products around the world. Those products include active lifestyle supplements, supplements for healthy metabolism, weight management capsules and powders, sports nutrition capsules and powders and antioxidant

About OmniActive Health Technologies

OmniActive Health Technologies (www.omniactives.com) offers a range of quality ingredients, which are innovative and scientifically validated for dietary supplementation, nutritional fortification, functional food/beverage, coloring, flavor enhancement and personal care applications. The company addresses complex challenges for customers in the dietary supplement, food and beverage space using technology-driven, sustainable solution with application support within a global regulatory framework. Whether looking for a new ingredient to add to a finished product, or an ingredient solution to enhance an existing ingredient, you will find unmatched innovation at OmniActive.

Core products include carotenoids, plant extracts and specialty functional ingredients. OmniActive leverages international R&D strengths to deploy an array of state of the art manufacturing technologies in extraction, purification, isolation and delivery of nutritional actives. The company’s manufacturing operations are located at multiple sites in India and are cGMP and HACCP system compliant.

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